Tag: socialmedia

Great reads from around the web on December 8th

By BylineAmy Sample Ward on

I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of December 8th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • 2009 Year-End Fundraising Guide – Online Fundraising, Advocacy, and Social Media – frogloop – "Is your nonprofit sending out 8-10 online fundraising appeals this holiday season? According to Mark Rovner and Alia McKee of Sea Change Strategies who led the recent webinar Procrastinator’s Guide to Year-End Fundraising with Kathryn Powers of Conservation International and moderated by Eric Rardin of Care2 and Rebecca Higman of Network of Good, this tactic has been helping organizations raise a lot of money. Nonprofits can expect 60% of their donations to come in between Christmas and New Year’s."
  • Public 'want to know how money is spent' – Third Sector – "More than half of the general public would donate more money to charity if they knew exactly how it was spent, a new survey of 2,000 people indicates. The research was carried out for donation website See the Difference, which will be launched next year. The data shows that 51 per cent of people would give more if they knew how their money was spent and 40 per cent would do so if they could actually see the difference their money was making."
  • Facebook Will Be Google-able (If Your Profile is Set to Public) – "At Google's event today announcing a number of fantastic new features, including real-time search, a new partnership was announced: real-time search of public Facebook status updates. A Google/Twitter partnership was announced months ago but we assumed that Facebook wouldn't be allowing Google to index many details of its site because the two are fast becoming big rivals. Thus today's announcement is a very big surprise."
  • Does Directgov Deliver? – "Directgov (www.direct.gov.uk) is the Government’s official website for the general public. This discussion paper analyses how well Directgov delivers on its promise to consumers to ‘provide information and online services for the public all in one place’. The analysis is approached from a user’s perspective, and highlights the types of problems consumers frequently encounter with the service. It is intended to promote a debate, and at the end of each chapter, suggestions are made for rethinking key areas so that they can deliver more effective online public services. We want to hear your thoughts and ideas on this discussion paper so please add your comments in the ‘Your feedback’ section that appears on each page. The paper will be open to comment til the end of January 2010."
  • 20 Questions To Start a Social Media Discussion | Brand Elevation Through Social Media and Social Business | Altitude Branding – "Let’s make something clear: you can be the person that starts asking the questions and initiating the conversations that move social media forward. You. Sitting right there. Yes, you. I don’t care if you’re the marketing assistant, the PR coordinator, the customer service manager, the HR director, or the mailroom clerk. What it takes is the intent to be part of the progress, the bravery to start an open conversation, the maturity and patience to not make it personal, and the investment in the outcomes to take it a step further."

… Continue readingGreat reads from around the web on December 8th

Great reads from around the web on December 2nd

By BylineAmy Sample Ward on

I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of December 2nd). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • ReputationOnline » Blog Archive » Jonathan Waddingham on ‘Can you turn fans into consumers?’ – Jonathan Waddingham from JustGiving has a great post up today: "The advent of Facebook fan pages has been great news for brands wanting to create communities without having to build their own social network. In many cases, it’s largely pointless trying to create your own community when the people you want to attract are already part of another one… But what do you do with your fans once you’ve got them?"
  • How Facebook turns active users into community managers – without paying a dime (video) | Powered by John Haydon – John Haydon has a great post and video discussing facebook's strategic design that empowers users to be community managers. "You want to develop a stronger, more passionate community. You want your members to invite like-minded folks to join your community and you want the cultists to encourage others to be more active. You them to do both of these things regularly. And you want this all to happen naturally – because it won’t happen if you push."
  • Social Media Analytics: Twitter: Quantitative & Qualitative Metrics | Occam's Razor by Avinash Kaushik – "Twitter is amongst new media channels that are challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people. … So in this post my hope is to share with you what is unique about measuring one such channel, Twitter. The blog post is also sprinkled with my own words of folksy wisdom as to how you should use the channel for maximum impact."
  • Is Your Organization Human Enough for Social Media? — SocialFish – "Social media can be overwhelming. There are so many tools, none of which you’ve used before, so you don’t have an intuitive sense of how they work, let alone if they are really helping you get the work of your organization done. And if you’ve gotten into these tools at all, you’ve probably noticed that they are not implemented in the same way as many other initiatives within your organization. You’re not sure who’s supposed to tweet or blog, and suddenly there are people outside of your staff who are saying things your staff used to say."
  • Three Ways You Can Help Build The Future of NABUUR | NABUUR Blog – "NABUUR exists so people like you can make a real difference for communities worldwide. With your contributions, you have improved the lives of countless others. You have proven it works. Now, your talents and time are needed to take the next step: make NABUUR itself self-supporting and driven by a global community of volunteers. In the last year alone, the numbers of volunteers and villages have doubled. Together, we learned how to connect, share and work together via the internet, without bureaucratic controlling bodies. NABUUR is following this path itself: already, many of you have taken over work that previously required office staff. And a bold next step is ahead! From January on, NABUUR will be volunteer-run: no more office staff. The NABUUR platform will remain online, and limited central support will still be available, but how it will develop will be up to the community to decide."

… Continue readingGreat reads from around the web on December 2nd

Great reads from around the web on November 25th

By BylineAmy Sample Ward on

I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of November 25th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • E-Commerce News: Customer Loyalty: If You Build a Branded Online Community, Will Customers Come? – "Despite the enormous popularity of peer-to-peer social networking, the adoption cycle for branded online communities has been relatively slow. That a growing number of consumer brands are transforming their existing static Web sites into interactive online communities is a trend that is not only recent, but also rapidly accelerating." What do you think? Do you have a branded online community for your organization or project? How did you ensure participation and membership?
  • ProjectRSS for describing projects (part of the Open Philanthropy effort) – I've recently come across this project from John Brennan (@worldlyjohn on Twitter) and am interested in what you all think about it! "Open source software exists in the computer industry. Open architecture exists in the construction industry. Yet only recently has there been a push for standards in communication of the philanthropic industry. The time is now. Open Philanthropy is about sharing. Open Philanthropy is about community. Open Philanthropy is about working together to increase the size of the proverbial pie (not the piece)."
  • The Report | Think Social – "This is a first draft of a longer effort dedicated to the study and advancement of developments in social media in the public interest that enable people to write history by acting online. It features concept definitions and examples for ten trends that we believe are shaping the use of social media in the public interest. We have compiled this list through interviews with public- and private-sector leaders; analysis of initiatives, organizations and government programs; reviews of industry and mainstream news coverage; and submissions from thousands of online participants."
  • Five Social Media Fundraising Trends for 2009 – Beth's Blog: How Nonprofits Can Use Social Media – "Over the past six months, I've been collaborating on a book with Allison Fine, titled "The Networked Nonprofit" and we've been sifting through stories, research, and seeing many patterns. So for this post, I'd like to share 5 fundraising trends that we saw emerging in 2009 related to fundraising and social media and that will most definitely continue to have impact in 2010."
  • Miro Community – "Miro Community lets you bring together all the videos about a topic, a community, or product into one elegant website, no matter where the videos are hosted." GetMiro.com is an open-source, non-profit video player and podcast client, check out the tool here: http://getmiro.com

… Continue readingGreat reads from around the web on November 25th

Great reads from around the web on November 24th

By BylineAmy Sample Ward on

I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of November 24th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • Have you always wanted to be a 'climate insider'? | TckTckTck – The 350ppm movement is doing a lot of hard work in the lead up to the talks in Copenhagen this December. "Our latest feature is a global rapid response community we launched last month, called ClimateInsider. ClimateInsider is fast becoming the new media hub that will support a digital rapid response network leading up to and during Copenhagen climate change summit." Check it out and apply to be an Insider now!
  • Facebook Charity Interview Questions – Earlier this year, John Carnell created a series called Twitter Charity Interviews that has over 40 interviews with nonprofits using Twitter talking about how, why, and what they do with the micro-blogging tool. Now, John is looking to replicate the process but focus on Facebook. If you want to share the ways your organizations is using Facebook to engage with supporters, visit this link to get the questions and the submission information.
  • Give to the Max Day – GiveMN – giveMN.org created Give to the Max Day as a way to kick off use of the new giving platform. It was more of a success than they expected with huge numbers of participation and donations! You can see the full results here and check out the site, too.
  • Strategy stuff – a three pronged approach – "Drawing together a few discussions I have been involved in recently about the different types of documents an organisation – such as a council – might need to put together to define its approach to engaging online, I thought it might be useful to set out how I think it could be done."
  • New Start Magazine: The toolkit for practitioners in regeneration, economic development & sustainable communities – "New Start is the toolkit for regeneration practitioners. It's a creative and informative magazine, but it's more than that: it's an online news service, a recruitment aid, a partner for organisations wanting to spread learning and to showcase good practice, and the place that the sector's leading thinkers use to kick-start a debate on key issues."

… Continue readingGreat reads from around the web on November 24th

Great reads from around the web on November 18th

By BylineAmy Sample Ward on

I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of November 18th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • 2010 Nonprofit Technology Conference | NTEN: The Nonprofit Technology Network – Have you registered yet for the Nonprofit Technology Conference? This is one of the best opportunities each year to meet others from the nonprofit technology sector, learn what other organizations are up to, what's new and what's next! I'll be there and hope you will be, too 🙂
  • What is your conversation strategy? | Powered by John Haydon – John Haydon has an excellent post today to get you thinking more strategically about your use of social media, and not just what tools to use but what to say once you're using them! "When most businesses and non-profits start using social media, they start with “small talk” with their communities. They politely reply to tweets, express appreciation to donors, respond as quickly as possible to customer support issues, and generally try to add value to their network. But all to often, they fail to move beyond the “small talk” and create meaningful discussions that their communities are dying to have."
  • Whuffie Webinar – "What if you had access to the latest big ideas from the corporate world, distilled into a 10 minute video that was 6.5 more memorable than other ways of learning? What if you then had access to one of the leaders in the not-for-profit world who would show you how to take these principles and apply them to your day to day activities? What if all of this was free, every month?" You do! Check out this great webinar series from Polar Unlimited.
  • Idealist.org: Imagine, Connect, Act – Idealist is trying something. They want to see what could happen if we serious commit to working together, on an offline. "It's time for the world's idealists to work together, online and in person. The first step in this campaign is to ask you to take a few minutes to read this proposal. What you'll find there is a vision for this network, a path and a timeline to build it, and an invitation to be part of this movement from the very start. Then, to share your thoughts and join the 1,361 people in 91 countries who are making this happen, please sign up here."
  • YouTube – Direct's Channel – "YouTube Direct allows you to embed the upload functionality of YouTube directly into your own site, enabling your organization to request, review, and re-broadcast user-submitted videos with ease. News organizations can ask for citizen reporting; nonprofits can call-out for support videos around social campaigns; businesses can ask users to submit promotional videos about your brand. With YouTube Direct, the opportunities to connect directly with the YouTube community are endless."

… Continue readingGreat reads from around the web on November 18th

Great reads from around the web on November 16th

By BylineAmy Sample Ward on

I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of November 16th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • Global Entrepreneurship Week – This week is Global Entrepreneurship Week! Find out how you can take part from wherever you are around the world! "Global Entrepreneurship Week takes place from 16 – 22 November 2009. It’s a worldwide movement of entrepreneurial people, with millions unleashing their enterprising talents and turning their ideas into reality."
  • http://idealist.org/ICA/root/en/Static/TheVision/default – Idealist has shared a vision and a call to action: Imagine, Connect, Act. Saying that "It's time fo rthe world's idealists to work together (seriously)." I couldn't agree more! Check it out: "What if by looking at the world from a different point of view we can quickly build a network of people and organizations that will allow us to make the most of what each of us has to offer, online and in person? What you'll find here is a vision for this network, a path and a timeline to get there, and an invitation to be part of this movement from the very start."
  • JPMorgan Chase: Chase and Facebook Launch Innovative Giving Program for Small and Local Charities – "For the first time ever, Facebook®: users will be able to choose from more than 500,000 small and local charities to decide which community organizations they want to receive donations totaling millions of dollars from a corporate philanthropy fund. Chase and Facebook today announced the launch of Chase Community Giving: You Decide What Matters, a grassroots campaign to inspire a new way of corporate philanthropy."
  • Nonprofit Tagline Report: Getting Attention Blog – The updated guide shows nonprofits top tagline approaches for stronger messaging, and features a directory of over 2,500 nonprofit tagline examples for organizations to use in creating strong messages. "The 2009 Report provides everything an organization needs to jump start its tagline development process: Why a Nonprofit’s Name Isn’t Enough; How a Strong Tagline Benefits Your Organization – Useful for developing support among colleagues and leadership; The 10 Have-Tos for Successful Taglines; Using Words that Work; The 7 Deadly Sins, 9 Snores and 5 Best Ways to Antagonize Your Audience – What not to do; Research, Create, Revise, Test, Repeat – The right steps to take to craft a potent tagline." Download the report!
  • Beth Asked a Question « A. Fine Blog – "Beth asked a question on her blog the other day: Do we have examples of using nonprofits using social media for: Volunteer or board recruitment strategy; Outreach or educational program delivery; Crowdsourcing ideas for program development; Professional development; Integrated in other areas? The answer is that there are a growing number of examples of organizations, and individuals, using social media as part of their programs not just part of fundraising and communications efforts."

… Continue readingGreat reads from around the web on November 16th