idealist – Amy Sample Ward https://amysampleward.org Mon, 16 Nov 2009 20:38:15 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://amysampleward.org/wp-content/uploads/2021/11/cropped-ASW-Purple-Wall-32x32.png idealist – Amy Sample Ward https://amysampleward.org 32 32 Great reads from around the web on November 16th https://amysampleward.org/2009/11/16/great-reads-from-around-the-web-on-november-16th/ Mon, 16 Nov 2009 20:37:57 +0000 http://79.170.40.32/amysampleward.org/?p=1145 I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I've found recently (as of November 16th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • Global Entrepreneurship Week - This week is Global Entrepreneurship Week! Find out how you can take part from wherever you are around the world! "Global Entrepreneurship Week takes place from 16 – 22 November 2009. It’s a worldwide movement of entrepreneurial people, with millions unleashing their enterprising talents and turning their ideas into reality."
  • http://idealist.org/ICA/root/en/Static/TheVision/default - Idealist has shared a vision and a call to action: Imagine, Connect, Act. Saying that "It's time fo rthe world's idealists to work together (seriously)." I couldn't agree more! Check it out: "What if by looking at the world from a different point of view we can quickly build a network of people and organizations that will allow us to make the most of what each of us has to offer, online and in person? What you'll find here is a vision for this network, a path and a timeline to get there, and an invitation to be part of this movement from the very start."
  • JPMorgan Chase: Chase and Facebook Launch Innovative Giving Program for Small and Local Charities - "For the first time ever, Facebook®: users will be able to choose from more than 500,000 small and local charities to decide which community organizations they want to receive donations totaling millions of dollars from a corporate philanthropy fund. Chase and Facebook today announced the launch of Chase Community Giving: You Decide What Matters, a grassroots campaign to inspire a new way of corporate philanthropy."
  • Nonprofit Tagline Report: Getting Attention Blog - The updated guide shows nonprofits top tagline approaches for stronger messaging, and features a directory of over 2,500 nonprofit tagline examples for organizations to use in creating strong messages. "The 2009 Report provides everything an organization needs to jump start its tagline development process: Why a Nonprofit’s Name Isn’t Enough; How a Strong Tagline Benefits Your Organization – Useful for developing support among colleagues and leadership; The 10 Have-Tos for Successful Taglines; Using Words that Work; The 7 Deadly Sins, 9 Snores and 5 Best Ways to Antagonize Your Audience – What not to do; Research, Create, Revise, Test, Repeat – The right steps to take to craft a potent tagline." Download the report!
  • Beth Asked a Question « A. Fine Blog - "Beth asked a question on her blog the other day: Do we have examples of using nonprofits using social media for: Volunteer or board recruitment strategy; Outreach or educational program delivery; Crowdsourcing ideas for program development; Professional development; Integrated in other areas? The answer is that there are a growing number of examples of organizations, and individuals, using social media as part of their programs not just part of fundraising and communications efforts."
… Continue readingGreat reads from around the web on November 16th]]> I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of November 16th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • Global Entrepreneurship Week – This week is Global Entrepreneurship Week! Find out how you can take part from wherever you are around the world! "Global Entrepreneurship Week takes place from 16 – 22 November 2009. It’s a worldwide movement of entrepreneurial people, with millions unleashing their enterprising talents and turning their ideas into reality."
  • http://idealist.org/ICA/root/en/Static/TheVision/default – Idealist has shared a vision and a call to action: Imagine, Connect, Act. Saying that "It's time fo rthe world's idealists to work together (seriously)." I couldn't agree more! Check it out: "What if by looking at the world from a different point of view we can quickly build a network of people and organizations that will allow us to make the most of what each of us has to offer, online and in person? What you'll find here is a vision for this network, a path and a timeline to get there, and an invitation to be part of this movement from the very start."
  • JPMorgan Chase: Chase and Facebook Launch Innovative Giving Program for Small and Local Charities – "For the first time ever, Facebook®: users will be able to choose from more than 500,000 small and local charities to decide which community organizations they want to receive donations totaling millions of dollars from a corporate philanthropy fund. Chase and Facebook today announced the launch of Chase Community Giving: You Decide What Matters, a grassroots campaign to inspire a new way of corporate philanthropy."
  • Nonprofit Tagline Report: Getting Attention Blog – The updated guide shows nonprofits top tagline approaches for stronger messaging, and features a directory of over 2,500 nonprofit tagline examples for organizations to use in creating strong messages. "The 2009 Report provides everything an organization needs to jump start its tagline development process: Why a Nonprofit’s Name Isn’t Enough; How a Strong Tagline Benefits Your Organization – Useful for developing support among colleagues and leadership; The 10 Have-Tos for Successful Taglines; Using Words that Work; The 7 Deadly Sins, 9 Snores and 5 Best Ways to Antagonize Your Audience – What not to do; Research, Create, Revise, Test, Repeat – The right steps to take to craft a potent tagline." Download the report!
  • Beth Asked a Question « A. Fine Blog – "Beth asked a question on her blog the other day: Do we have examples of using nonprofits using social media for: Volunteer or board recruitment strategy; Outreach or educational program delivery; Crowdsourcing ideas for program development; Professional development; Integrated in other areas? The answer is that there are a growing number of examples of organizations, and individuals, using social media as part of their programs not just part of fundraising and communications efforts."
]]> Net2 Think Tank Round-Up: Entry Points for Engagement https://amysampleward.org/2009/04/30/net2-think-tank-round-up-entry-points-for-engagement/ Thu, 30 Apr 2009 22:49:31 +0000 http://www.amysampleward.org/?p=709 Continue readingNet2 Think Tank Round-Up: Entry Points for Engagement]]> Originally posted on the NetSquared blog.

net2thinktankNTEN’s 09NTC just wrapped up in San Francisco and many conversations at the conference focused on social media use by nonprofits.  With so many tools out there, and different options for individuals and other organizations to engage with you, how do you manage it all?  April’s Net2 Think Tank focused on the multiple entry points of engagement used by nonprofits.  It was a tough question, but someone had to answer it: Idealist’s Scott Stadum!

Topic:

How can nonprofit organizations successfully manage multiple entry points for social media engagement?

Does the message you send depend on where people connect to your organization?  Do you provide different content or appeals to your Twitter followers than to your Facebook group?  How do you decide what kind of information or campaigns are delivered to your various community members on different social networks?  Do you track how people find your organization?

From Idealist

Scott Stadum at Idealist.org responded with an excellent collection of points for nonprofits considering how to manage the multiple entry points for engagement with social media.

When developing your online presence, remember that you’re developing a community first, and generating site traffic is a by-product of that community. Speak directly to your users and interact with them; they have amazing stories and experiences. A passionate user base is invaluable.

There are plenty of best practices to follow and philosophies to think about and you’ll discover those as you research your own ideas. Below are a few simple thoughts of my own:

  • Use the social media tools that are appropriate for your work and that will connect you to your target audience. For example, you don’t need to spend an abundance of time on MySpace if the service doesn’t match the demographic you’re wanting to reach.
  • Your organization doesn’t need to be everywhere. It isn’t vital that you post to Twitter AND Pownce AND Jaiku or that you upload photos to Flickr AND Picasa AND Photobucket. Invest fully in a few tools, and use them well.
  • Develop your voice for each tool. How you use Twitter is going to be different than how you would use Facebook Pages. Develop a unique strategy and voice for each service, based on your research into the strengths and limitations of each tool.
  • Consider how tools from one site may complement your posts on another site. You can post YouTube videos to your blog posts and Flickr photos to your Upcoming.org event listings. Your approach should be integrative.
  • As your communities grow, your approach to sharing information and stories will change; nothing is formulaic.

Visit the Idealist.org Blog here!

About Net2 Think Tank:

Net2 Think Tank is a monthly blogging event open to anyone and is a great way to participate in an exchange of ideas.  We post a question or topic to the NetSquared community and participants submit responses either on their own blogs or on the NetSquared Community Blog.  Tag your post with “net2thinktank” and email a link to us to be included. At the end of the month, the entries get pulled together in the Net2 Think Tank Round-Up.

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