Tag Archive for 'philanthropy'

Oregon Foundation looking for a Million Dollar Idea

Meyer Memorial Trust is a private foundation in Oregon, USA, that has a pioneering spirit and is always up to something new, different, and meaningful – plus it is quite near to my heart. I worked for the Chalkboard Project fresh out of university, a nonprofit organization founded and fueled by Foundations for a Better Oregon, a coalition of foundations in Oregon focused on collaborating to make a meaningful impact to issues in Oregon – in the case of the Chalkboard Project, that focus was on public education reform. Later in my career, I worked directly with MMT working closely with a dear friend, Marie Deatherage, focused on social media training and information for nonprofit organizations and developing Connec+ipedia, an open knowledge sharing site with information, data, people, and resources for foundations, nonprofits, government agencies, or anyone else working to better Oregon and beyond.

And now they are up to something again: MMT is looking for a million dollar idea to support!

More information is in the press release below – you can contact Marie with additional questions.

The foundation will collect the ideas from Oregonians on a forum on the web at ideas4oregon.org to commemorate MMT reaching $500 million in money distributed to tax exempt organizations, primarily in Oregon.

“Half a billion dollars in 28 years from the personal estate of one of Oregon’s leading entrepreneurs leaves a powerful legacy,” said MMT Board Chair Orcilia Forbes. “Our funds have helped make Oregonians healthier and better educated, provided greater access to social services and the arts and culture, strengthened the nonprofit sector and improved the environment for all who live and visit here.”

Meyer Memorial Trust is the largest private foundation in Oregon, established from Fred G. Meyer’s personal estate. It began operating in 1982 and anticipated awarding $5-$6 million a year. In fact, over the past five years, MMT distributed an average $28 million per year in grants and program-related investment loans, surpassing $500 million with its most recent awards. At the same time, its assets have grown from $120 million to about $600 million, after giving away $500 million.

“To mark this occasion, we prefer to look ahead, not back,” MMT CEO Doug Stamm said. “We’d like all Oregonians to join us in kicking off the next $500 million. We think that’s where Fred Meyer would want us to look.”

Stamm noted that the million dollar idea challenge supplements MMT’s existing grant programs and initiatives, rather than supplanting any ongoing funding.

This is the first time the foundation has asked for broad and direct public input in its grants process. “We’ve set a goal to make MMT a national model of a regional foundation,” Stamm said. “Foundations are beginning to open themselves up as never before, and we want to be a leader in that movement.”

Forbes said the onslaught of bad news that Oregonians have heard in recent months contributed to MMT’s public approach.

In November 2009, Oregon was identified as one of the 10 states in most fiscal peril by the Pew Center on the States. Unemployment remains among the highest levels in the nation, with many more underemployed and in dire financial straits. Recent revenue forecasts were $577 million below what was projected just a few months ago. The global reach of the recession hurts exporting states like Oregon more than other states. Sharp declines in construction severely affected Oregon’s wood products industry and the state experienced high tech manufacturing job losses in the recession.

In response to the economic crisis, during 2009 MMT expanded its grantmaking strategies to help nonprofit organizations survive the economic downturn by helping with core and general operating expenses. In addition, MMT made significant grants for emergency food, utilities, rent and foreclosure assistance, and increasing access to the Earned Income Tax Credit. Through these awards, along with its ongoing grants programs, the amount MMT distributed remained constant, despite a significant decline in the foundation’s own assets.

“While we know foundation resources alone are by no means sufficient to solve our region’s significant challenges, we believe that opportunities exist for MMT to jumpstart actions that will lead us to a brighter future,” Forbes said. “We are looking for ways to provide meaningful leverage that help create conditions that will lead Oregon to its next best place.”

“Oregon used to be a hotbed of energetic innovation,” Stamm said, “but we are at risk of begin caught up in contagious pessimism. Do we really want to keep pointing to the bottle bill as our last great shining moment?”

“We hope this idea forum will help change the conversation in the state from how bad things are to what can we do to make them better,” Forbes said. “Meyer Memorial Trust can’t solve Oregon’s problems, but we’re willing to step up and try to jumpstart us in a better direction.”

The forum asks visitors to identify what they think is the most pressing issue facing Oregon and to share their best ideas to address it.

Stamm hopes the web forum will attract ideas from all Oregonians, not just nonprofits.

“Oregon’s issues go far beyond what nonprofits do,” he said. “We need to move beyond our customary categorical thinking and invite everybody – business, government, communities, organizations, individuals – to work together to address the issues we face before it’s too late.”

“This is not a time for faint-hearted suggestions, it’s a time to think big,” Stamm said. “We want bold and innovative, entrepreneurial ideas… the kind Fred Meyer might have had.”

All content of the forum will be public, with comments and feedback on ideas welcomed, Forbes said. “We want Oregonians to get engaged with us.”

While idea challenges and social media contests are increasingly used by corporations, governments and in philanthropy, ideas4Oregon.org has a far larger potential fiscal reward than most.

Ideas can be submitted and commented on until July 13, 2010. After all ideas are in, MMT will use them to craft a Request for Proposals, inviting applications to make a case for funding from the $1 million.

“If we get more than one outstanding idea, we’ll consider making multiple awards,” Stamm said. “Because we’ve never tried this public format before, we can’t predict just how it will go, and need to be flexible enough to make the most of this opportunity.”

Meyer Memorial Trust is a private independent foundation resulting from Fred G. Meyer’s personal philanthropy and is not affiliated with Fred Meyer Inc., the retail enterprise.

Presentation: Social Media & Philanthropy

This morning I had the great opportunity to present to the Next Generation Philanthropy course, a part of Institute for Philanthropy, here in London. It was a diverse set of participants and we probably could have talked all day had they not had a full day’s program to get through!

The talk:

My talk may not be as easily captured in the slides as some of my other talks are since this was a smaller group and I had the time to dive into each example and discuss it with the participants, instead of a more traditional presentation. The focus included both a look at what social media tools are being used to do in organizations now, how funders are using technology, and what opportunities exist for funders to support or lead on.

(Hint: click through to view the slides on SlideShare.net to see speaking notes.)

More resources:

Participants asked for a few resources during the discussion so I’ve included some links and pointers for them, and for you, below:

  • How-to Set up an RSS Dashboard: this is a great way to position your organization as a resource and go-to for the sector or issue; but it is also one of the best ways to ensure you’re on top of information and conversations across the web (you can create a dashboard that’s private or public).
  • Social by Social: a handbook for using new technologies for social impact that I co-authored last year. You can read it for free online (or download the PDF) and it includes case studies, how-to tutorials, and lots of information about various tools that may be appropriate for your organization (after you’ve identified your goals, audience, and so on).
  • We Are Media: this wiki is another excellent source of information and examples of social media for social impact compiled by the nonprofit technology community.
  • How-to Create a Social Media Strategy:

Keep talking:

I’d love to continue the conversation with those that were there today, and everyone else. Let me know what you think!

Great reads from around the web on April 28th

I come across so many great conversations, ideas, and resources all over the web every day. Here are some of the most interesting things I’ve found recently (as of April 28th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • HopenSource – Thanks to @350 for the link – check out this great portal of hope and inspiration from Grist Magazine. "Show why Earth's not effed" and get inspired from the stories of those making change.
  • LearnPhilanthropy.net – Online venue for grantmaker education – "The Grantmaker Education Initiative is bringing people together to create a stronger, more rational, and less fragmented system for grantmaker learning than we have today — one that builds a new culture of professional development in the field, works better for the individual learners involved in philanthropy, and better for the many groups and organizations that provide learning programs and resources to them.<br />
    <br />
    LearnPhilanthropy.net is a simple online venue we’ve created to invite dialogue among those who are passionate about grantmaker education. We hope to establish a collaborative learning community — with plenty of space for ideas and wisdom of the field. We aim to work together to create a vision for meeting the education and learning needs of people in our field. We invite you to join us, take our survey, and we welcome your contributions."
  • Do Something: Helping Humanity With a Click of the Mouse | Fast Company – "Sending a text or clicking to vote may be the trendy way to help humankind. The question, says Nancy Lublin, is whether such so-called slacktivism really works. Name-calling is never nice — that much most of us learned in kindergarten. Go ahead and criticize the substance of an action or the content of a speech, but just calling a person a nasty name is like pulling hair. Unfortunately, a lot of it happens in the do-gooder sector–and lately, much of it has been directed at projects that could fall under the umbrella of a newish movement called "slacktivism.""
  • OPEN CALL: Do Nonprofits Make Films? We Say Yes! – netwitsthinktank.com – "What's the top thing you can do this year to engage your constituents? Both online and off? Quick, what springs to mind? Well I'm here to tell you that it should be video. If you are going to do one new thing in 2010 to help get the word out about your organization’s mission, it should be to create a video."
  • What You and Your Nonprofit Should Know About Facebook Changes – Beth's Blog – Facebook seems to be an ever-changing landscape whether it's features, privacy, security or functionality: something's always changing. Beth has a great post discussing some of the changes and how they impact your organization on facebook.
  • The State of Online Word of Mouth Marketing [STATS] – "In a session yesterday at Forrester’s Marketing Forum, Forrester analysts Josh Bernoff and Augie Ray presented research findings on peer influence and word of mouth marketing. Some of the statistics were surprising, and the presentation was rife with practical tips for marketers we thought worth sharing."

Great reads from around the web on February 11th

I come across so many great conversations, ideas, and resources all over the web every day. Here are some of the most interesting things I’ve found recently (as of February 11th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • Oxfam in Haiti – Google Maps – This is a great example of how you can use a tool like Google Maps to tell a story and provide easy access to information – great job Oxfam! "Oxfam is responding to the biggest earthquake for 200 years in Haiti. This map shows some of the sites where Oxfam is providing water and sanitation, as well as employment through the cash-for-work program. Oxfam has reached 100,000 people across multiple sites and is aiming to reach 500,000 total over the next six months."
  • Download the 2009 Data Ecosystem Survey Report | NTEN: The Nonprofit Technology Network – NTEN just released a report on the data ecosystem in nonprofit organizations – it's free for members, but $50 for non-NTEN members. "The data ecosystem is the collection of tools we use to manage all the ways we interact with donors, volunteers, activists, and supporters. We wanted to find out how happy organizations are with each of the tools they use, but also what tools make up their ecosystems, and how happy they are with those ecosystems as well."
  • 5 Ways to “Emerge” as a Nonprofit Leader | Rosetta Thurman – "Many young nonprofit professionals are waiting until they get the title of “Director” to lead. They are waiting until their older colleagues deem them “ready” to lead instead of emerging as leaders in the here and now. But what we have to understand is that this behavior doesn’t benefit our organizations nor the communities we seek to serve. What we have to understand is that we need as many young people as possible to emerge as nonprofit leaders, even if they don’t have a title. The future of the nonprofit sector depends on it."
  • 5 Real Challenges For Non-Profit Texting Campaigns – "Given the many aspects of texting, from technology to communications, non-profits need to consider SMS with their eyes wide open. Causes may even want to consider alternative mobile channels for communications and fundraising. Here are five things non-profits should consider before pursuing texting."
  • A Consumers Guide To Low-Cost Data Visualization Tools – Check out this great, free report from Idealware! "You've got data. How do you transform it into charts, graphs, and maps that will help your audience understand the data and move them to take action? This 30-page independent Idealware report provides an overview of the types of graphic formats that might work for you, and then compares eight low-cost tools that can help you create them."
  • Glasspockets – Check out this new resource from the Foundation Center:
    "With Glasspockets, the Foundation Center and its partners hope to:

    * Inspire private foundations to greater openness in their communications.
    * Increase understanding of best practices in foundation transparency and accountability in an online world.
    * Illustrate how institutional philanthropy is relevant to the critical issues of our time.
    * Highlight the many stories of philanthropy that show how private wealth is serving the public good.
    * Illuminate successes, failures, and ongoing experimentation so foundations can build on each other's ideas to increase impact."

Great reads from around the web on January 29th

I come across so many great conversations, ideas, and resources all over the web every day. Here are some of the most interesting things I’ve found recently (as of January 29th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • JustGiving blog: Seven-year-old Charlie raises more than £100,000 for Haiti! – Read this great case study from JustGiving about Charlie's bike ride to raise money for Haiti relief support. "Charlie was really upset by the television footage of the Haiti disaster, so, in conversation with his mum, he came up with idea of cycling around South Park near his home in Fulham, London as many times as possible. As Charlie puts on his JG page, ‘at least 10 laps, I hope!’. Charlie set himself a fundraising target of £500 for UNICEF – not an insubstantial amount for a seven-year-old."
  • Why We're In the Age of the Citizen Philanthropist – There's a great post up on Mashable with quotes from Britt Bravo (Have Fun Do Good), Kari Dunn Saratovsky (Case Foundation), and Peter Panepento (Chronicle of Philanthropy). "Our new communications technologies have empowered the individual, and caused a disruptive effect on the non-profit sector. Here are five examples of the citizen philanthropist’s immediate impact."
  • Footnotes: Online Outreach on a Budget – January Nonprofit Blog Carnival – "This month we spent some time collecting posts about nonprofit communications on a budget. Below you'll find a combination of great resources that were submitted, and information I've found useful in my own research on online outreach. So bookmark this post and take the time to apply this knowledge to marketing and communications at your organization – it's cheap (or free) and has worked for others!"
  • Online Branded Communities: Misguided and Missing the Point – Marketing News Blog – This is an excellent review of best practices and case studies for online community management. Even though the authors (Kathy Baughman and Steve Hershberger) are focused on for-profit brands, the lessons ring true across sectors. "If you ask brand managers the purpose of online communities, the reply you’ll most often hear is “customer engagement.” Among marketers, this term is more prevalent than Frisbees at a dog beach. But the real question is this: Are brands providing meaningful and engaging experiences to their customers through their online communities? Our research on 135 online communities representing 45 major brands indicates that, with few exceptions, the answer is no."
  • Idealware Field Guide to Software for Nonprofits by Laura Quinn in Computers & Internet – "What types of software should your nonprofit be using? It’s hard to even know even what types exist, let alone what might work for you. Through a friendly, easy-reference format, this book helps you pinpoint the types of software that can help your organization based on your needs and your level of technology savvy, and provides user-friendly summaries to demystify all the possible options.

    The 84-page Field Guide includes an overview of 35 different types of software, helping you to understand what each is, how it fits in with your needs, how much you might expect to pay, and some of the most common vendors in the area."

Interview: John Brennan of OpenAction

I recently had the opportunity to connect with John Brennan, the driving force behind OpenAction.org, which empowers individuals and organizations by helping them tell the world about the positive impact their actions have. You can learn more about John and OpenAction in the interview below.

——

John has spent time working for Microsoft, doing R&D for the defense industry and was part of a few past startups that didn’t quite reach “critical mass.” In June 2009, John decided to sell nearly everything he owned and set out for New York City (via San Diego). With over a decade of web development experience, John channeled his skills into building something with social value. John is currently working on OpenAction, a platform that connects people to the projects they care about. It’s a sustainable solution to help create and strengthen the emotional connection between organizations and donors. The team also hopes to incentivize organizations to share knowledge and give beneficiaries a direct voice.

Where did the idea for OpenAction begin?
That’s a funny story actually, but I suppose many entrepreneurs have similar stories. Last March I met Joe Solomon and the Social Actions team through twitter. I remember leaving for Vegas and making a promise to Joe that I would submit a mashup to the 2009 Change the Web Challenge. The mashup was a map showing where people were volunteering in near-real-time. It ended up winning the competition, $5,000 and lots of exposure.

I’ve always done side projects part time, but never had the courage or funds to go at it full time. The community showed me a need for what I built, so I used this momentum as an opportunity to take what I built to the next level.

I left my 9-5 in San Diego on June 4, set out on a month long road trip with my brother across the United States to New York. On July 5 the real fun began.

How was the project developed?
Some of the foundation was built in April 2009, but the majority of the product development started in August 2009. I spent the first few months asking questions and listening to what NGOs had to say about how they did their job and what could make it easier.

I’ve spent the past few years working with the semantic web, referred to as “web 3.0″, that focuses on open standards and linking data. Many of us are aware of open source software and open architecture, but open philanthropy doesn’t exist yet. Once NGOs standardize the way they publish project data on the web, “apps” can be built on top of this data. Much like Apple did with the iPhone.

I also knew it needed to be both top-down and bottom-up. The problem with developing a standard is that it is only as useful as those adopting it. So that’s where OpenAction comes into play. Essentially, we give organizations a simple tool to manage project information, like photos and videos. The real value to organizations is that they now have a dynamically updated map they can embed on their web site. Instead of paying a web developer to add new project data, they can do it using a few simple form fields. This might put my developer friends out of a job (laughs), but it’s all about becoming more efficient.

Our application also automatically generates RSS feeds for their supporters to stay engaged throughout the life of the project. It’s similar to how one subscribes to a blog. The project updates themselves can displayed in a timeline, so people can easily follow the project’s progress as it unfolds before their eyes.

What’s next for OpenAction?
Our organization helps people find and connect with projects they care about. It makes sense to let these people connect to others working in the same space. So we are starting to map social entrepreneurs with the hopes that they might be able to make more of an impact working together than apart. This is actually how my partner and I connected several months ago. We were both doing similar, but separate mapping initiatives. We decided we’d be stronger together — and we were right.

So if any of your readers work with social entrepreneurs, or are such, I would love to connect with them as well. After all, while we might see different paths to the same goal, the goal is usually the same: positive impact on the people and the planet.

What else are you working on?
Working on trying to find time to sleep.

Do you have any lessons learned or stories you can share with other social entrepreneurs?
This is probably my sixth startup, but first as a “social” entrepreneur. So for brevity I will keep to the last year, and maybe save the rest for a separate blog post one of these days.

I would say, don’t go at it alone. This is so important. You really need to have someone that is as involved in the idea as you are. Not only to give more proof that the idea has legs, but it gives you someone to bounce ideas off all the time. And unlike friends, this person will understand the problem space. Simply put, startups will inevitably have ups and downs, and having someone else in it with you is just good for morale.

Tapping into the (right) community is also an important lesson I learned this time around. In past startups I would use friends and family to measure early success. Sometimes they were the target audience, but that was often due to the lack of product focus. I love thinking about the famous stories of Davy Crockett here. Not the tales itself, but the method used. He claimed to have killed that infamous bear, and all the towns people believed it as if he went to each and every person to spread the word face-to-face. Having a conversation with every townsperson would be a nearly impossible feat. Davy Crockett was, however, an expert story teller and community builder. Instead, he spent his time talking to the heads of each village. The key here, I believe, is to empower your community and let them be your biggest advocates.

A third, and final lesson is often used by web developers, but can easily be applied to social entrepreneurs. It’s the KISS principle. “Keep it simple stupid” — enough said. Don’t over engineer or over think a problem, let the market and your audience dictate your next move.

How can people follow your work and OpenAction?
We are actually going to be on OpenAction ourselves, to sort of practice what we preach. Things have just been super chaotic as of late. I would say the best way is to follow me @worldlyjohn and my partner Mike @wanderingwenger.

To learn more and check out OpenAction for yourself, visit:
http://openaction.org

Great reads from around the web on November 25th

I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of November 25th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • E-Commerce News: Customer Loyalty: If You Build a Branded Online Community, Will Customers Come? – "Despite the enormous popularity of peer-to-peer social networking, the adoption cycle for branded online communities has been relatively slow. That a growing number of consumer brands are transforming their existing static Web sites into interactive online communities is a trend that is not only recent, but also rapidly accelerating." What do you think? Do you have a branded online community for your organization or project? How did you ensure participation and membership?
  • ProjectRSS for describing projects (part of the Open Philanthropy effort) – I've recently come across this project from John Brennan (@worldlyjohn on Twitter) and am interested in what you all think about it! "Open source software exists in the computer industry. Open architecture exists in the construction industry. Yet only recently has there been a push for standards in communication of the philanthropic industry. The time is now. Open Philanthropy is about sharing. Open Philanthropy is about community. Open Philanthropy is about working together to increase the size of the proverbial pie (not the piece)."
  • The Report | Think Social – "This is a first draft of a longer effort dedicated to the study and advancement of developments in social media in the public interest that enable people to write history by acting online. It features concept definitions and examples for ten trends that we believe are shaping the use of social media in the public interest. We have compiled this list through interviews with public- and private-sector leaders; analysis of initiatives, organizations and government programs; reviews of industry and mainstream news coverage; and submissions from thousands of online participants."
  • Five Social Media Fundraising Trends for 2009 – Beth's Blog: How Nonprofits Can Use Social Media – "Over the past six months, I've been collaborating on a book with Allison Fine, titled "The Networked Nonprofit" and we've been sifting through stories, research, and seeing many patterns. So for this post, I'd like to share 5 fundraising trends that we saw emerging in 2009 related to fundraising and social media and that will most definitely continue to have impact in 2010."
  • Miro Community – "Miro Community lets you bring together all the videos about a topic, a community, or product into one elegant website, no matter where the videos are hosted." GetMiro.com is an open-source, non-profit video player and podcast client, check out the tool here: http://getmiro.com

Great reads from around the web on November 24th

I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of November 24th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • Have you always wanted to be a 'climate insider'? | TckTckTck – The 350ppm movement is doing a lot of hard work in the lead up to the talks in Copenhagen this December. "Our latest feature is a global rapid response community we launched last month, called ClimateInsider. ClimateInsider is fast becoming the new media hub that will support a digital rapid response network leading up to and during Copenhagen climate change summit." Check it out and apply to be an Insider now!
  • Facebook Charity Interview Questions – Earlier this year, John Carnell created a series called Twitter Charity Interviews that has over 40 interviews with nonprofits using Twitter talking about how, why, and what they do with the micro-blogging tool. Now, John is looking to replicate the process but focus on Facebook. If you want to share the ways your organizations is using Facebook to engage with supporters, visit this link to get the questions and the submission information.
  • Give to the Max Day – GiveMN – giveMN.org created Give to the Max Day as a way to kick off use of the new giving platform. It was more of a success than they expected with huge numbers of participation and donations! You can see the full results here and check out the site, too.
  • Strategy stuff – a three pronged approach – "Drawing together a few discussions I have been involved in recently about the different types of documents an organisation – such as a council – might need to put together to define its approach to engaging online, I thought it might be useful to set out how I think it could be done."
  • New Start Magazine: The toolkit for practitioners in regeneration, economic development & sustainable communities – "New Start is the toolkit for regeneration practitioners. It's a creative and informative magazine, but it's more than that: it's an online news service, a recruitment aid, a partner for organisations wanting to spread learning and to showcase good practice, and the place that the sector's leading thinkers use to kick-start a debate on key issues."

Great reads from around the web on November 16th

I come across so many great conversations, ideas, and resources across the web ever day. Here are some of the most interesting things I’ve found recently (as of November 16th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • Global Entrepreneurship Week – This week is Global Entrepreneurship Week! Find out how you can take part from wherever you are around the world! "Global Entrepreneurship Week takes place from 16 – 22 November 2009. It’s a worldwide movement of entrepreneurial people, with millions unleashing their enterprising talents and turning their ideas into reality."
  • http://idealist.org/ICA/root/en/Static/TheVision/default – Idealist has shared a vision and a call to action: Imagine, Connect, Act. Saying that "It's time fo rthe world's idealists to work together (seriously)." I couldn't agree more! Check it out: "What if by looking at the world from a different point of view we can quickly build a network of people and organizations that will allow us to make the most of what each of us has to offer, online and in person? What you'll find here is a vision for this network, a path and a timeline to get there, and an invitation to be part of this movement from the very start."
  • JPMorgan Chase: Chase and Facebook Launch Innovative Giving Program for Small and Local Charities – "For the first time ever, Facebook®: users will be able to choose from more than 500,000 small and local charities to decide which community organizations they want to receive donations totaling millions of dollars from a corporate philanthropy fund. Chase and Facebook today announced the launch of Chase Community Giving: You Decide What Matters, a grassroots campaign to inspire a new way of corporate philanthropy."
  • Nonprofit Tagline Report: Getting Attention Blog – The updated guide shows nonprofits top tagline approaches for stronger messaging, and features a directory of over 2,500 nonprofit tagline examples for organizations to use in creating strong messages. "The 2009 Report provides everything an organization needs to jump start its tagline development process: Why a Nonprofit’s Name Isn’t Enough; How a Strong Tagline Benefits Your Organization – Useful for developing support among colleagues and leadership; The 10 Have-Tos for Successful Taglines; Using Words that Work; The 7 Deadly Sins, 9 Snores and 5 Best Ways to Antagonize Your Audience – What not to do; Research, Create, Revise, Test, Repeat – The right steps to take to craft a potent tagline." Download the report!
  • Beth Asked a Question « A. Fine Blog – "Beth asked a question on her blog the other day: Do we have examples of using nonprofits using social media for: Volunteer or board recruitment strategy; Outreach or educational program delivery; Crowdsourcing ideas for program development; Professional development; Integrated in other areas? The answer is that there are a growing number of examples of organizations, and individuals, using social media as part of their programs not just part of fundraising and communications efforts."

Interview: Avi Kaplan, Epic Change for TweetsGiving

Originally posted on the NetSquared blog.

epic change tweetsgiving logoI recently had the opportunity to connect with Avi Kaplan, the Community and Events Director at Epic Change, to discuss the upcoming TweetsGiving campaign and events.  Avi is just back from Tanzania where he and other Epic Change team members were working with the students in the classroom built with last year’s TweetsGiving proceeds.

Find out more in the interview below!

What is Epic Change?
Epic Change is a US nonprofit dedicated to helping social entrepreneurs harness the power of their stories to create change in their communities. We are a very heartful organization and a lot of what we do is thanks to an incredible group of volunteers.

What is TweetsGiving?
TweetsGiving is a global celebration of gratitude and giving on November 24-26. Participants will share what they are grateful for through Twitter and other online media and attend gratitude parties around the world. People donate to a shared cause in honor of that for which they are most grateful. Where do the funds go? Funds raised will go to support the work of Mama Lucy Kampton (@MamaLucy), a ChangeMaker who has transformed her community in Arusha, Tanzania through her school Shepherd’s Junior.

What was last year’s celebration like and how do you think it’ll be different this year?
TweetsGiving last year was overwhelming because we put the program together so quickly and really didn’t know what kind of response we would get. Once the tweets of gratitude started to flow in we new we had identified a very powerful emotional chord with people. The tone of the messages and the level of participation we saw were hopeful and inspiring. The addition of gratitude parties this year is significant. A different kind of reflection is accomplished face-to-face than you can achieve behind a computer screen. I expect the parties to be lively gatherings and for people to form new relationships and to come with open hearts ready to share.

How can people get involved?
You can find an event to attend on our website TweetsGiving.org, volunteer to host a gratitude party (it’s not too late!), and join the Epic Change Community online to receive continued updates on the project.

What are you up to right now in Africa?
We just spent three weeks at Shepherd’s Junior near Arusha, Tanzania setting up a technology lab and wireless internet at the school. Together with our fabulous volunteers Melissa & AJ Leon of theLacProject, we taught the students and teachers about computers and social media. The students of Class Five at the school are now on Twitter and Tumblr and you can follow them all by clicking their pictures in this blog post. The internet has opened up the world for these students and their teachers are increasingly using the web in their curriculum.

For more details from our recent work here, including video, photos and more in-depth coverage of all about the work we’ve been up to in Tanzania on the “I <3 Epic Change” Blog created by theLacProject and in a recent article in the Huffington Post.

I hope you’ll join us for TweetsGiving and I’m really excited for what’s next at Epic Change.

About Avi
After over a year working as a volunteer, Avi is excited to join Epic Change as the Community and Events Director. He is a South Florida native and currently lives in Washington DC. He’s interested in using technology to organize for social change and is a recent Harvard graduate. You can find him on twitter (@MeshugAvi)or by email (Avi@EpicChange.org).