Location: Harvard College, Boston, MA

Topic: Social Media for Social Good

Description: This panel included Arthur Grau, One Economy; Laurent Adamowicz, Bon’App; Amy Sample Ward; and moderated by Kelsey Overby, Account Executive at MRY.

Related Links: Igniting Innovation Summit

Location: Research Triangle Park, NC

Topic: Finding the Right Mix: A Strategic Look at Mobile, Social, and Web

Description: Given budget constraints and growing technology demands, how can the average nonprofit keep up?  The key is finding the right mix!  This session will provide a strategic look at how to integrate nonprofit communications – mobile, social, and web.  Panelists will uncover how mobile is changing nonprofit communications strategies, share best practices for an integrated approach, and discuss the benefits of a communications plan.

• Panelists included:
• Shaheen Syal, Director of Communications, Z. Smith Reynolds Foundation
• Kim Lanphear, Program Manager, Apparo  (formerly NPower, Charlotte Region)
• Amy Sample Ward, Membership Director, NTEN

Related Links: North Carolina Center for Nonprofits

Location: San Francisco, CA

Topic: At the Cross Section of Web, Social and Mobile

Description: ADisparate marketing channels complicates the life of the average NPO today. How can a non-profit today use mobile technology, social and web in a way that increases participation, ensures success and provides easier management campaign and their resulting data points. Learn about the tools available that bring mobile, web and social together.

Related Links:

• Innogive Program
• Panel recap on Beth Kanter’s blog

Location: Austin, TX

Topic: Social Media Boundaries: Personal/Personnel Policy

Description: As our networks expand, our profiles get more public, and our work requires a human face, where do we draw the line between personal and professional identities online? How do we maintain those boundaries for our community members? How do we respond to attacks, opportunities, and over-shares online? When does over-sharing hurt the community? When should you share your own personal stories as a manager, or personally reach out to community members? Growing and cultivating an active community also requires that the community manager walk the fine line of personal and professional sharing. Every community manager wonders when and how to professionally cultivate leaders and members to create a thriving community while still being personal. On the reverse side, sometimes community members share too much, which can hurt the health of the community. This panel will address these questions and more from experience in nonprofit and public media sectors.

Related Links:

• SXSW
• Debra Askanase blog
• Session recording
• Session notes and resources

Location: San Francisco, CA

Topic: Rethinking Movement Building

Description:

Technology, access to information (and misinformation) and the changing scale of communications have definitely played a role in igniting social change and affected the way we build movements. Amid all these changes, what’s the role of nonprofit organizations? This panel will discuss the larger picture of movement building, nonprofit organizations, and what we can learn about recent events that change what we do and how we interact with the world we’re trying to impact. With panelists representing various areas of experience and knowledge, discussion will include community organizing, movement building, and the role you and your organization can play in supporting social change.

Presenters:
Amy Sample Ward, Membership Director, NTEN (moderator)
Alfredo De Avila, Senior Program Associate, Applied Research Center 
Noah Flower, Director of Knowledge Management, Monitor Institute
Rashad Robinson, Executive Director, ColorOfChange

Related Links:

• CompassPoint
• Nonprofit Day
• Resources and case studies
• Hashtag: #11npd

Location: Foundation Center, New York, NY

Topic: Nonprofits & Social Media

Description: Facebook? Twitter? YouTube? Foursquare? With so many channels, it can be hard to know where to start or if you’re doing it well. Social media has fundamentally shifted the way we communicate, personally and professionally. Join the Foundation Center for an engaging event on the strategies and tactics that make social media an effective way to activate your community, and the results you can expect. Learn from industry leaders, cutting-edge social media consultants, and fellow nonprofit practitioners. A keynote address will be followed by an interactive panel discussion and networking hour – giving you a range of opportunities to get tips, learn the basics, and exchange ideas.

Related Links:

• Foundation Center
• Video Interview
• Panel video
• Event highlights on twitter

@BrandsConf is a new event taking place in early December 2010 that will explore the “Humanization of Brands” and the underlying effects this is having on business. [Read more.]

The Changing Face of Nonprofits

My session focuses on the fact that nonprofits, just like businesses and other enterprises, have seen a dramatic impact from the increased use of social media. I’m not talking about more or less fundraising dollars, or new programs – I’m talking about the way social media uses, relies on even, a human face of organizations. Personal profiles, direct communication, authentic conversations. These are all aspects of our work that  have changed dramatically and rapidly.

Session details

• Conference: @BrandsConf
• Session: The Changing Face of Nonprofits
• Date: December 2, 2010
• Time: TBD, panel sessions only have 15-20 minutes
• Location: NY, NY – venue TBD

Do you have a story to share?

I’m looking to recruit 2 or 3 panelists to share the stage with me, and share their first hand accounts and examples of the way personal, individual driven social media has impacted, for better or worse, their organizations.  Please keep in mind that our entire session will have only 15-20 minutes so speaking time will be limited.

Want to join me?

If you’re interested in joining my session and are available December 2nd, please leave a comment below with:

• information about yourself including the nonprofit organization where you work
• the kinds of experiences you’d be willing to share on the panel

I’ll follow up to determine the best match for the session.  Looking forward to hearing from you!
If you’d rather send an email instead of leaving a comment, that is always okay too!