bbcon – Amy Sample Ward https://amysampleward.org Sun, 11 Nov 2012 22:12:30 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://amysampleward.org/wp-content/uploads/2021/11/cropped-ASW-Purple-Wall-32x32.png bbcon – Amy Sample Ward https://amysampleward.org 32 32 2012 BBCon – Blackbaud and Convio User Conference https://amysampleward.org/2012/09/30/2012-bbcon-blackbaud-and-convio-user-conference/ Sun, 30 Sep 2012 14:30:58 +0000 https://amysampleward.org/?p=3125 Continue reading2012 BBCon – Blackbaud and Convio User Conference]]> Date: September 30-October 2, 2012

Location: Washington, DC

Topic: Designing Online Engagement to Collaborate with Your Community

Description: You can design online engagement to unleash your evangelists. In this workshop, we’ll focus on all aspects of designing high-value, engaging, and participatory content that creates a partnership with your fans. A true evangelist is moved to create, is a seamless co-creator with your organization, and is motivated to spread content. Successful organizations intentionally design and construct multiple online channels that enable access for all fans and develop paths for relationship reciprocity and trust, fostering true evangelists. In this session, we will discuss how co-creation unleashes online evangelists and strengthens cause-centric communities, and we’ll help you to do that as well. Specifically, we will reveal the latest research about designing online engagement, highlight the connection between the theory of relationship ties and online evangelism, and offer examples of organizations with successful co-creation strategies. Toward the end of this workshop, we’ll work together to design a co-creation strategy to engage and motivate your online community and evangelists.

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2012 Blackbaud Conference for Nonprofits https://amysampleward.org/2011/10/04/2012-blackbaud-conference-for-nonprofits/ Tue, 04 Oct 2011 16:00:18 +0000 https://amysampleward.org/?p=2744 Continue reading2012 Blackbaud Conference for Nonprofits]]> Date: October 4, 2011

Location: Washington, DC

Topic: Strong Connections: Linking your strategy, to goals, to data

Description: When it comes to social media, email marketing, or even online engagement in general, we often have a feeling when things are going well or when they aren’t. Whether it’s Facebook, Twitter, or something else, you don’t have to be satisfied with a feeling: use your organization’s strategic plan to identify real goals and then track the data to show your impact. The next time your leadership staff ask why you’re spending all that time on Twitter, you’ll be able to show them why it matters!

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