socialmedia

3 Ways to Use Social Media in Your Next Fundraising Campaign (and free ebook!)

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I’m honored to be included in a new ebook about marketing, fundraising, and social media. You can download the ebook, check out the various topics, and much more from: https://www.blackbaud.com/npexperts —– When was the last time you were approached by a stranger in the store asking for you to donate to a cause they cared about? [...]

March 5, 2013 1 comment CONTINUE READING THIS ARTICLE…

Slideshare and Pinterest for Nonprofits

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I’m a monthly guest on Tony Martignetti’s Nonprofit Radio (which you already know because you’re a subscriber, right?) and on this last episode we talked about two popular tools: Slideshare and Pinterest. There’s always more to say than just what we can cover on the air so I wanted to follow up with some infographics [...]

February 20, 2013 0 comments CONTINUE READING THIS ARTICLE…

Taking Social Media to Saudi

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A few weeks ago I had the opportunity to travel to Saudi Arabia to teach a course at King Abdullah University of Science and Technology as part of the Winter Enrichment Program. It was an incredible experience and I’m so glad I was able to be part of the KAUST program and meet so many [...]

February 18, 2013 3 comments CONTINUE READING THIS ARTICLE…

Unlock Fans While Engaging Supporters Beyond Like, Share and Comment

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The mystery of creating real impact using Facebook has eluded many organizations for years now. There are examples of organizations succeeding with a certain campaign but when the campaign is over, they aren’t sure what to do. There are other examples of organizations finding some tricks and functionality that really help them make connections with supporters, and [...]

November 5, 2012 8 comments CONTINUE READING THIS ARTICLE…

New on SSIR: You can has memesez?

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My latest contribution to the Stanford Social Innovation Review opinion blog is up! You can read the post and join the conversation on the SSIR blog or below. —– Last month, a pop song rose up the charts and quickly became number one on both the iTunes and Billboard Top 100 lists. That song, “Call [...]

July 31, 2012 3 comments CONTINUE READING THIS ARTICLE…

Have you said goodbye to Facebook custom tabs?

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As Mashable shared yesterday, PageLever’s analysis of 500 Facebook Pages (each with 10,000 fans or more) shows a dramatic decrease in custom tab views on Facebook after the transition to Timeline. Jeff Widman suggests, and I agree, that a major contributing factor is that Page owners/organizations can no longer set a custom tab as the [...]

July 6, 2012 8 comments CONTINUE READING THIS ARTICLE…

Mastering Social Networking as a Volunteer

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Yesterday was the 2012 New York Cares Leadership Conference, and I had the distinct pleasure of presenting a session to volunteer leaders and inspiring community members. The session focused on using core social media platforms Facebook, Twitter, and LinkedIn to raise awareness and inspire others as a volunteer. For many organizations, we provide guidance or [...]

March 4, 2012 0 comments CONTINUE READING THIS ARTICLE…

Pinterest or Delicious: Social Bookmarking Coming back as Digital Curation

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Lately, we’ve watched as images – from photos to infographics – have taken over the web. As photos take over Facebook newsfeeds and Pinterest explodes, I see so many people trying to accomodate an image-centric process into their digital curation. Have I lost you yet with all the buzz words and slang? Stick with me. [...]

February 27, 2012 14 comments CONTINUE READING THIS ARTICLE…

DIY Social Media Management

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Yesterday, I had a lot of fun giving another webinar for Nonprofit Webinars, this time focused on DIY Social Media Management. There are so many tools out there and so many different options pulling us in so many directions that I’ve found many organizations, especially very small organizers, can feel like they are getting tied [...]

February 23, 2012 13 comments CONTINUE READING THIS ARTICLE…
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