Date: April 16-17, 2012

Location: Harrisburg, PA

Topic: Using Social Media to Tell Your Story and Raise Funds

Description: Is social media helping you reach your organizational goals and meet your mission? Is it even helping you raise money to support your work? This session will provide an overview of the latest research on social networking and online fundraising and provide some guidelines and best practices to get you started today. Whether you’ve been using Facebook for years or aren’t quite sure what all this “tweeting” is about, this session will have information and resources you can put to use right away.

Related Links:

2012 PANO Annual Conference
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    Social media includes web-based and mobile technologies used to turn communication into interactive dialogue between organizations, communities, and individuals. Andreas Kaplan and Michael Haenlein define social media as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content.”[1] Social media is ubiquitously accessible, and enabled by scalable communication techniques.

  • i think Social media is a great technique to convey messages