I come across so many great conversations, ideas, and resources all over the web every day. Here are some of the most interesting things I’ve found recently (as of February 15th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.
- Constant Contact Survey Reveals Social Media is a Critical Marketing Tool for Event Planners; Usage Expected to Increase | Business Wire – "A new survey from Constant Contact® finds that social media marketing has become a critical marketing tool for small businesses and nonprofits planning events, with 77% of event planners currently using social media to market their events, and another 14% planning to do so in the next year. The survey also reports that event planners still rely heavily on email marketing, online event marketing tools, websites, and print advertising to promote their events, indicating that traditional forms of event marketing still play an essential role in promoting an event." Get the free ebook "The State of Event Marketing" at: http://img.constantcontact.com/docs/pdf/EVM-EBOOK.pdf
- Upgrading Voter Registration – "Approximately 24 million active voter registrations in the United States are no longer valid or have significant inaccuracies, according to the Pew Center on the States. Research in Pew's report, Inaccurate, Costly, and Inefficient, underscores the need for registration systems that better maintain voter records, save money, and streamline processes. This is an effort that eight states are spearheading with Pew’s support." Registering people to vote, so long as you allow anyone to register for any party and do not advocate for specific voting actions, is not outside your 501c3 status. I really wish more organizations included voter registration efforts in their community work!
- What We Talk About When We Talk About Digital Activism | The Meta-Activism Project – "Usually when we talk about digital activism we talk about concrete anecdotes (the Arab Spring, the 2012 presidential race, the Koman/Planned Parenthood blow-up) or abstract trends (slacktivism, cyber-war, hacktivism). What we rarely talk about is how we talk about digital activism: Is our focus in the right place? Do we know what we’re talking about? Are we being honest?"
- Jillian C. York » The Arab Digital Vanguard: How a Decade of Blogging Contributed to a Year of Revolution – This is a terrific piece from Jillian York – a must read on digital activism! "This article was first published in the Georgetown Journal of International Affairs Vol. 13 Issue 1 (Winter/Spring 2012), “Language, Identity and Politics” and is re-published here with permission."
- The Age of Mobile Email Has Arrived. Are You Ready? | NTEN – "What if you found out that one-quarter of your subscribers were reading your emails on their mobile phones? There’s a good chance they already are. (And if they’re not, they will be soon!) As of November 2011, 89.6 million Americans are using their mobile phones to access their work or personal email. That's an increase of 28% in the last year alone."