Public Media Development and Marketing Conference

Date: July 15, 2011

Location: Pittsburgh, PA

Topic: Building a Social Media Strategy

Description:  Sure, social media is evolving at the speed of light and experimentation is important. But you still need a clear strategy, a sound plan of attack, and a method of evaluating your results. Delivering our “mini-keynote” for the PMDMC Social Media Intensive is NTEN’s Membership Director, Amy Sample Ward, co-author of Social by Social, a handbook in using social technologies for social impact. Amy has spoken at numerous conferences, including SXSW Interactive. She has contributed to the Stanford Social Innovation Review with monthly posts on the Opinion Blog. In addition to her work at NTEN (a membership organization that provides technology training, resources, networking and other assistance to nonprofits), Amy has worked in private philanthropy, advocacy nonprofit organizations, web design companies, and as a consultant. Join Amy for her unique perspective on using social media for a higher social purpose.

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