These are some links I wanted to share from July 29th. Find me on Delicious for more!
- Social media inbound marketing for non-profits and small businesses – in Boston and beyond | Resource Superlist For Twitter Folks | John Haydon – John Haydon has put together a great resource list for using Twitter, "Over the past few months, I’ve received hundreds of questions on how to use Twitter. Based on these questions, I’ve assembled a “resource page” for you, which I will updated as needed."
- PR Communications: Measuring Your Level Of Social Media Engagement – John Cass has a new post in which he discusses "the engagement relevancy rating." Definitely worth a read – another reminder why building a strategy for engaging your community is the most important part, BEFORE you dive into the tools.
- SheSpotter – SheSpotter just launched as a blog and I plan on following/joining the conversations. "What’s a Shespotter? It’s someone who gets that women vote, give, volunteer, spread the word and make more buying decisions than men do, which makes them the number #1 target audience if you’re working for change. We started this blog to continue the conversation we began in our book, The She Spot: Why Women are the Market for Changing the World and How to Reach Them. We also wanted to encourage others to become Shespotters of when marketing to women is done right—and when it goes wrong. So, if you see something send it our way. Because the smarter we are about connecting with women, the more effective we’ll be as political, cultural and consumer change makers."
- Blog | beautiful world – Beautiful World is a new agency for charities, based in London, and are quite happy to ask questions, share ideas and contribute to the conversation. Here is a new post on their blog where they ask, "Are charities (at least some of them) becoming embarrassed at the idea of asking for money?"
- BBC NEWS | Business | VAT abolished on text donations – Great news for mobile fundraisers: "Donations to UK charities sent via text message will be free of VAT from this week as part of an agreement with the major mobile phone operators."
- Social Entrepreneurship – Change.org: Youth Taking Action: Serving Iraqi refugees – "Ashoka's Youth Venturer Sky Choi is one busy 12-year-old. Apart from starting The List Kids to serve young Iraqi refugees in the U.S. he is also starting his university studies in physics, speaks multiple languages, has a third degree black belt in taekwondo, and says that he hopes to always make a difference in the world!" Yes, that's right: he is TWELVE years old. Read this great interview on the Change.org blog to learn more about him!
Great reads from around the web on July 29th